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They should hire #38 Damian Jackson once he's done with the season. He has a nice website and sells his own gear.

Basically it is because Buffalo is a professional sports market and we expect more from UB athletics Division I effort wise than Buffalo State athletics which is Division 3. It isn’t 1990’s anymore it is 2022. Buffalo Bills and Buffalo Sabres have more start up companies with nothing much invested wise take off 26 shirts is one example while UB athletics it is amateur hour with too many UB alums explaining way the nonsense that has no logical explanation. Buffalo people are taking it in there own hands now because UB the so called fine educational institution can’t pass business 101 which is ridiculous. But again UB is not alone in Western New York Big 4 athletics Canisius I am sadly an alum and Niagara are worse than UB with this type of stuff. St Bonaventure Bonnies is the only ones Big 4 wise that get merchandising. Again it is what it is but it is laughable New York Power house when UB can’t sell a UB Throwback t-shirt and hat online with New Era Hat Company in our backyard. I am too weak from MD muscular dystrophy to attend UB home games anymore my last was Nate Oats last home game at UB Alumni Arena as a UB season ticket holder since UB Stadium opened. If I was well enough I would draw the new UB throwback logo on a shopping brown paper bag to hide the shame of the way this UB athletics department conducts business alone with my old UB Bulls throwback glass to tailgate UB athletics stupidity when it comes to UB merchandising it has been a pet peeve for years of mine along with not selling beer which I was able to witness that silly rule change to where UB sells beer at home games and nothing bad happened because beer was sold at UB athletics home games. Hopefully maybe now Buffalo fans will push UB athletics to change there way of conducting sports business merchandising wise what is good for UB the school and UB athletics are two different things. UB athletics needs to grow revenue any legal way possible or we are done long term in FBS football with NIL this school needs to change there backwards way of thinking in my opinion. UB Horns Up! Go Bulls! Let’s Go Buffalo

UB has the worse or should I say, the most non-existent UB Football merchandise. I've been to many FBS and FCS schools with tons of school logo football gear. UB gets maybe one Nike and one other non-brand (ugly) shirt per year. No Hats, Jerseys, Shorts, Coozies, Car Magnets, Dog Leashes, etc. Don't know who is in charge of merchandising, but it's disgraceful. If you want to become a well know brand, you need to sell merchandise! 😞

There is still hope!! must have gotten a lot of calls and emails. That’s a great sign if your fan base is clambering for gear!

This was teh Wool Bully logo.